Azha Perfumes, a burgeoning artisanal fragrance house, invites individuals to explore the power of scent as a vessel for memory this Eid through its evocative Memoire Collection. This collection features six unisex scents that transcend typical fragrance creations, capturing emotions and experiences within beautifully crafted bottles.
Each scent within the Memoire Collection serves as a narrative, drawing inspiration from rich, formative moments in life. For instance, ‘Sands of Time’ begins with uplifting notes of bergamot, cardamom, elemi, and thyme, reminiscent of the dawn breaking over sand dunes. Its heart is enveloped in the warmth of incense, saffron, and cistus, connecting the wearer to sacred memories, before culminating with a base of sandalwood, leather, osmanthus, and raspberry — a harmonious blend that lingers in the memory.
Another standout scent, ‘Velvet Whispers,’ envelops the wearer in softness. It opens with refreshing blackcurrant and sorbet with a hint of pepper, leading to a core of lush rose and creamy vanilla. The fragrance concludes with traces of patchouli, cashmere wood, and musk, imparting an intimate and nostalgic essence akin to that of cherished love letters.
For those with a sweet tooth, ‘Baklava’ offers a delectable journey with its opening notes of pistachio, cardamom, and lavender, smoothly transitioning into orange blossom and cedarwood. Its rich finale featuring vanilla, moss, and tonka perfectly encapsulates the beloved Middle Eastern dessert in a sophisticated manner.
Meanwhile, ‘Bedouin’ embodies a more intense essence, with a bold beginning of syrupy davana and rum, followed by a heart of soft rose and suede. Its powerful base of oud, dry woods, and musk leaves a profound and haunting impression.
‘Oasis Mist’ presents a refreshing contrast, merging mineral notes with pepper and bergamot, alongside unique elements like mushroom accord and clary sage. This grounded fragrance is balanced with a base of cedar, patchouli, and moss for those seeking a serene experience.
Crafted with expertise in France and the UAE, each extrait de parfum in the Memoire Collection boasts high concentration and longevity, evolving uniquely on each wearer’s skin. The contemporary packaging reflects Azha’s blend of modern artistry with traditional influences, making these fragrances a poignant gift this Eid, whether to celebrate personal milestones or simply indulge in the beauty of scent.
This Eid, let Azha’s Memoire Collection tell your story through fragrance, turning memories into aromatic experiences.