adidas is set to launch a new collection, the Campus 00s Cordura Pack, just in time for the holiday season. This three-shoe lineup features a blend of Cordura Advanced Fabrics, offering weather-resistant features ideal for this time of year.
Originally introduced in the 1970s as the Tournament model, the Campus has enjoyed a long-standing presence in the sneaker world, although it has often been underestimated. Renamed Campus in the 1980s, it was aimed at capturing the attention of teenagers, especially college students who had loyalty to their schools and sports teams. Today, the adidas team has revitalized the Campus model, producing variations such as the Campus OG, Campus 80s, and now, the Campus 00s.
The Campus 00s offers a bulkier design characterized by thick stripes, sturdy soles, wide laces, and a prominent tongue. It has become particularly popular among skaters, thanks to a fresh look and the adidas Originals rebrand that invigorated the shoe in 2023.
This new pack features muted, tonal colorways that align perfectly with the upcoming season. The three styles include Core Black, Preloved Brown, and Olive Strata, all constructed with the same durable materials. The upper is made from Cordura fabrics known for their toughness, complemented by soft suede on the heel, tongue, lace stay, toe area, and the iconic Three Stripes on the side. The Campus branding is highlighted in gold foil on the midfoot, and a Cordura tag adds a touch of authenticity to the heel tab.
All three pairs are equipped with gum-colored rubber soles, enhancing both traction and grip. The adidas Campus 00s Cordura Pack is scheduled for release on December 1, 2024, at a retail price of $110, available in men’s sizing through adidas and selected retailers. Sneaker enthusiasts can stay informed on upcoming releases and news by downloading the Sole Retriever mobile app.
The spirit of this release not only nods to the rich heritage of the Campus model but also showcases adidas’s commitment to innovation while remaining grounded in classic design. As more consumers seek stylish yet functional footwear, this collection appears poised to resonate well in the market.