Smarsh, a leader in communications data and intelligence, has introduced a new feature called Echo Cancellation as part of its Professional Archive offerings. This innovative capability aims to streamline the review process for wealth management firms by filtering out redundant “echoes” in email threads, thereby reducing supervision queues and saving valuable time for users.
Sheldon Cummings, President of Corporate Business at Smarsh, expressed enthusiasm for the launch, stating that this unique tool will empower registered investment advisors (RIAs) and other financial service providers to efficiently focus on the most pertinent information within email conversations.
Echo Cancellation is available to customers with Gold and Platinum Professional Archive packages. Users can easily activate this new feature via the Policy menu. Once engaged, Echo Cancellation applies to all relevant messages that meet the defined policy criteria, marking them as Auto-Reviewed with an “Echo Cancellation” label.
Feedback from users has been positive, with Jane Isenbletter, a Compliance Associate at Arkadios Capital, noting improved results within review queues and a significant reduction in unnecessary email noise.
The functionality operates through several mechanisms. It matches policy criteria to identify threads of communication, reducing similar messages that previously required repeat reviews. Customers testing Echo Cancellation reported an average 10% decrease in email content needing review.
Additionally, the feature mitigates redundancy by labeling duplicate messages as “Echo Cancellation,” thus facilitating more efficient reviews. An intelligent algorithm also helps in identifying false positives, allowing for better prioritization of review tasks.
Smarsh is dedicated to helping organizations transform communication oversight into proactive decision-making. With a global client base, including top banks and regulatory agencies, Smarsh continues to play a crucial role in enhancing communication capture and oversight.
This development highlights Smarsh’s ongoing commitment to innovation, demonstrating a potential for significant improvements in operational efficiency and compliance for wealth management firms. By embracing such technology, organizations can focus more on strategic decision-making rather than being bogged down by administrative burdens.
In summary, Echo Cancellation represents a significant advancement in the field of communications data management, with the potential to help firms enhance their review processes and reduce regulatory risks.