Colonel Aseri Rokoura, President of Naitasiri Rugby, underscored the significance of local initiatives in enhancing the lives of players and their families, both on and off the field. Speaking about the Koicolo Rakavi Cooperative, he noted that this initiative transcends a typical commercial framework and serves as an essential support system for rural rugby communities.
Rokoura emphasized that the cooperative is intended to aid the agricultural sectors associated with their rural clubs. “It’s not only about supporting the players but also their families,” he remarked, acknowledging the challenges many players face as they often travel long distances for training, leaving their families behind.
This initiative prioritizes family involvement, especially during crucial playoff periods, and encourages community engagement. Purchases of merchandise from Jacks of Fiji and the Koicolo Rakavi Cooperative directly benefit both players and their families, creating a ripple effect of support throughout the rugby community. Such programs are pivotal for nurturing not just athletes but a robust network of assistance that bolsters rural community structures and promotes the sport.
Rokoura’s sentiments resonate with the broader spirit seen within the rugby community in Fiji. Recently, Naitasiri Rugby was awarded a $10,000 bonus from Jacks for their victory in the INKK Farebrother Sullivan Trophy, which reflects their dedication and hard work throughout the season. As they gear up for the Skipper Cup semifinals this Saturday, the excitement within the community continues to build, creating a positive atmosphere around the sport.
Fans can look forward to watching the upcoming semifinals, highlighting the resilience and determination of the Naitasiri team as they aim for further success in their rugby journey. With the ongoing support from local businesses and initiatives like the Koicolo Rakavi Cooperative, the future looks promising for both Naitasiri Rugby and its players. Overall, these efforts exemplify how sports can be a catalyst for community development, bringing about hope and progress in rural areas.