Australia is gearing up for the Men’s Rugby World Cup 2027, having sold over 750,000 tickets in the initial sales phase—a remarkable achievement as the country prepares to host the largest tournament in its history. This year’s tournament will encompass 24 teams, 52 matches, and an astonishing 2.5 million tickets.
The early ticket sales have surpassed those from previous tournaments, highlighting an enthusiastic response during the initial phases, which included special presales for Superfans. In just six hours after the Presale launched, more than half of the available tickets were sold, reflecting the immense interest in both pool and knockout matches across the seven host cities. Notable matchups such as Australia versus New Zealand, England against Wales, and Ireland facing Scotland are among the most anticipated events.
The rugby tournament’s global appeal is underscored by ticket purchases from fans in 135 countries, indicating a strong international interest in the expanded format. While Australian fans lead ticket sales, significant contributions come from rugby powerhouses and emerging nations like Hong Kong China and Zimbabwe, enhancing the diversity of the event.
Countries with the highest ticket sales include Australia, the United Kingdom, New Zealand, Japan, France, Ireland, the USA, South Africa, Chile, and Canada.
For those unable to secure tickets during the Presale, the Application Phase opens on May 19, 2026, providing another opportunity for fans worldwide to apply for tickets, with various pricing options. A ballot system will be implemented to manage ticket demand fairly.
Chris Stanley, Managing Director for Men’s Rugby World Cup 2027, expressed his excitement regarding the overwhelming ticket demand, stating it reflects a strong appetite for this international celebration of rugby. He emphasized that the tournament will unite communities and welcome fans from around the world to witness the sport at its finest.
To promote accessibility, ticket prices will start at AUD$40 for adults and AUD$20 for children, with one million tickets available for AUD$100 or less. Fans are advised to purchase only through official channels, as tickets from unauthorized sellers may be canceled. Additionally, an official resale platform will be introduced to allow fans to securely sell tickets they are unable to use, with more details to come later this year.
With such enthusiasm and interest, the Men’s Rugby World Cup 2027 promises to be a thrilling event that celebrates the sport and brings together fans from across the globe.