Securing a reservation at popular restaurants in New York City has become increasingly difficult, with many would-be diners struggling to find a seat at the trendiest spots. Over the past three years, the challenge has escalated, leaving some restaurants nearly inaccessible.
Joel Montaniel, CEO of the booking platform Sevenrooms, shared insights with Bloomberg, stating that some restaurants have become so exclusive that even industry veterans lack strategies for procuring a reservation.
The situation has prompted New York state legislature to take action, recently voting to prohibit third-party booking sites like Appointment Trader, where users were reportedly selling restaurant slots for upwards of $200. This kind of scalping had previously been associated with concerts and sports events rather than dining.
Melissa Fleischut, President & CEO of the New York State Restaurant Association, hailed the legislation as a significant win for the hospitality sector, aiming to lessen reservation competition and safeguard restaurants from costly cancellations.
Despite these legislative efforts, demand for trendy and luxurious dining experiences continues to exceed availability. Travel advisor Jaclyn Sienna India noted that post-pandemic, there is heightened competition for reservations in restaurants, as well as hotels and other experiences.
With extensive experience running Sienna Charles, a concierge and travel service for affluent clients, India understands the landscape well. Her clientele often includes families with incomes exceeding $100 million, and she has served notable figures like George W. Bush and Mariah Carey.
According to India, gaining access to the most sought-after restaurants often hinges on a few essential factors: understanding customer preferences and fostering relationships with restaurant personnel. She observes a shift away from traditional fine dining, with clients favoring trendy venues that prioritize the experience and social clout over the food itself.
For those determined to claim their own bragging rights at New York’s hardest-to-get restaurant tables, persistence is key.