The excitement is building as the Winter Olympics and Paralympics prepare to kick off in Milan, just 100 days away from their grand Opening Ceremony on February 6, 2026. As anticipation mounts, PEOPLE has an exclusive preview of Team USA’s latest promotional film titled “One For All,” which showcases athletes gearing up for the Games.
The one-minute ad introduces a powerful narrative, with a voiceover setting the stage: “Before the roar, there’s a rhythm. A deep breath before the heat.” Throughout the video, viewers get a glimpse of standout athletes including skiing legend Lindsey Vonn, speed skater Erin Jackson, and snowboarder Chloe Kim, all uniting under the banner of determination and diversity. The campaign emphasizes individual stories while highlighting the collective spirit that drives Team USA.
Erin Jackson, the first Black woman to medal in an individual Winter Olympic sport, shares her enthusiasm for the campaign: “What I love about the ‘One For All’ campaign is how it brings together so many different stories — each one unique, but all connected by the same spirit.” This sentiment of unity resonates throughout the ad, which features a myriad of moments, from exhilarating triumphs to heartfelt celebrations.
Oksana Masters, a 19-time Paralympic medalist, echoes this thought, remarking on the campaign’s impact: “It’s a unifying moment that shines a light on athletes from every event and serves as a reminder of our shared purpose as we build momentum toward Milano Cortina 2026.”
The commercial highlights the inspiring tales of resilience: Vonn’s anticipated return, Kim’s pursuit of a third medal, and Jordan Stolz’s continued dominance in speed skating. These narratives not only amplify excitement for the upcoming Games but also embody the spirit of teamwork, emphasizing that it’s not just about medals but about the strength found in collaboration.
As the countdown to the Milan Olympics and Paralympics continues, fans can expect a display of athleticism, heart, and the powerful message that on this team, every achievement is shared. The Winter Olympics will take place from February 6 to February 22, 2026, followed by the Paralympics from March 6 to March 15.