Obtaining a dining reservation in New York has become increasingly difficult in recent years, with the process evolving from a challenge to an almost insurmountable task for many food enthusiasts. Over the past three years, securing a seat at the city’s most popular eateries has become nearly impossible.
Joel Montaniel, CEO of the booking platform Sevenrooms, shared insights with Bloomberg about this growing issue, stating that some restaurants have become inaccessible. He noted that when he has asked restaurateurs for tips on securing a reservation, many have expressed they don’t have any strategies to share.
The competitiveness of dinner reservations reached a tipping point recently, prompting the New York state legislature to pass a ban on third-party booking sites like Appointment Trader, where users were reselling reservations for upwards of $200. This practice, akin to ticket scalping for concerts and sports events, has drawn considerable attention.
Melissa Fleischut, President & CEO of the New York State Restaurant Association, characterized the new legislation as a significant win for the hospitality sector, aimed at reducing competition over reservations and protecting restaurants from costly cancellations.
Despite these legislative changes, the demand for high-end, trendy experiences continues to exceed their availability. Travel advisor Jaclyn Sienna India highlighted this issue, reflecting on a post-COVID landscape where nearly all travel accommodations are fully booked.
With 16 years of experience managing Sienna Charles, a concierge and travel planning service catering to ultra-wealthy clients, India is well-versed in navigating these challenges. Her clientele often includes families with assets exceeding $100 million, and she has served high-profile individuals such as George W. Bush and Mariah Carey.
India points out that gaining access to desirable dining venues hinges on understanding client expectations and fostering relationships with the restaurants. She observes a shift in preferences, indicating that fewer clients are interested in traditional fine dining experiences, with a growing trend towards chic spots driven by the desire for social validation rather than culinary excellence.
For those intent on obtaining a reservation in New York’s most coveted restaurants, persistence and strategy will be crucial.