Netflix is diving into its extensive collection of niche film sub-genres with the launch of a new podcast titled The Big Pitch with Jimmy Carr. In this innovative show, comedians will present their movie ideas tailored to one of Netflix’s over 27,000 unique sub-genres, including categories like “Steamy Crime Movies from the 1970s” and “Australian Dysfunctional Family Comedies Starring A Strong Female Lead.” Notable guests joining Carr include comedians Nick Mohammed, Phil Wang, Romesh Ranganathan, and others.
The podcast aims to provide an entertaining glimpse into the rigorous pitching process while allowing hosts and guests to share their comedic talents. The show will be accessible on various podcast platforms as well as visually on the Netflix is a Joke YouTube channel. Interestingly, this podcast marks the first Netflix commission from the BBC Studios Audio hub, highlighting Netflix’s ongoing commitment to expand its audio content.
This initiative reflects a growing trend in media where platforms are increasingly exploring diverse formats to engage audiences. With its unique premise, The Big Pitch promises to entertain listeners and give them a behind-the-scenes look at the creative process in films.
In another notable development, Prime Video has broken records with its coverage of Champion’s League soccer, becoming the most-watched sports league on the platform in Europe with over 13 million viewers. Prime Video also recently unveiled the trailer for Stolen, a Hindi-language crime thriller that has garnered acclaim at various film festivals, indicating a strong push in original content production and acquisition in both sports and film by streaming services.