Celebrity chef Marcus Samuelsson has made a name for himself in the restaurant industry, having become the executive chef of New York City’s Aquavit by the age of 24 and earning the distinction of being the youngest chef to receive a three-star review from the New York Times. Over the years, he has established himself as one of New York’s top restaurateurs with ventures like Red Rooster, Hav & Mar, and Metropolis.
Now, Samuelsson is venturing into a new area by launching a 32-piece home goods collection in collaboration with West Elm, drawing inspiration from his Ethiopian and Scandinavian heritage as well as his life in New York City.
In a recent interview, Samuelsson shared his thoughts on how people’s dining habits have evolved post-COVID. He noted that the pandemic has led to a rise in home cooking skills, resulting in diners seeking more exceptional experiences when eating out. He emphasized the importance of creating an engaging atmosphere in restaurants, such as incorporating live music into places like Red Rooster in Harlem, to foster a sense of community.
Samuelsson also discussed his creative journey, explaining how his role as a chef has influenced his artistic endeavors, including painting and writing. His design process with West Elm involved a close collaboration that incorporated elements of his cultural background. He expressed pride in the collection’s blend of Swedish design and African prints.
Ultimately, Samuelsson revealed that despite his diverse interests, cooking remains his true passion and the one area where he feels most accomplished. Cooking continues to be central to his life, whether through purchasing ingredients or sharing meals with his family.