Celebrity chef Marcus Samuelsson has built a successful career in the high-pressure world of gastronomy. By the age of 24, the Ethiopian-born, Swedish-raised chef had become the executive chef at Aquavit in New York City and was the youngest recipient of a three-star review from the New York Times.
Over the years, Samuelsson has established himself as a top restaurateur, launching notable establishments like Red Rooster in 2010, Hav & Mar in 2022, and Metropolis in 2023. He is also an accomplished author and a familiar face on the Food Network.
Recently, Samuelsson ventured into the home goods market with a 32-piece collection in collaboration with West Elm. This collection draws inspiration from his Scandinavian and Ethiopian heritage, as well as his experiences in New York City.
In a recent interview, Samuelsson reflected on how the COVID-19 pandemic has shifted people’s dining habits over the past three years. He observed that the quality of home dining has improved, cultivating a new generation of skilled home cooks. As a result, diners now expect elevated experiences when dining out, such as exceptional service and a vibrant atmosphere.
Samuelsson emphasized the importance of ambiance in his restaurants, particularly at Red Rooster, which benefits from live music and reflects the rich culture of Harlem. He is committed to supporting local musicians and integrating community elements into his dining spaces.
Regarding his collaboration with West Elm, Samuelsson expressed how his creative journey has always included painting and writing, alongside his culinary pursuits. He noted that working with West Elm was a unique experience and that the designs in the collection incorporate elements from both his Swedish roots and African heritage.
Ultimately, despite his diverse creative outlets, Samuelsson return to cooking as his primary passion, enjoying everything from sourcing ingredients to sharing meals with his family.