Kourtney Kardashian recently took to Instagram to unveil a collection of striking photos featuring herself in a bold Pucci minidress, while also highlighting a significant family collaboration. The post, which dates back to February 20, emphasizes the creative work of her 20-year-old stepdaughter Alabama Barker, who was credited for Kardashian’s makeup. In a notable shift, Kardashian opted to acknowledge Alabama’s contribution in a space that typically sees credits go to professional artists.
The 46-year-old reality television star shared the carousel of images under a caption that playfully referenced a viral TikTok moment from December, where Alabama gained attention for showcasing her style with the phrase “Nasty with a Pucci outfit.” This deliberate mention not only features Alabama prominently but also reinforces the strong familial ties that highlight their blended family dynamic, particularly following milestones such as Kourtney’s marriage to Travis Barker in May 2022 and the birth of their son on November 1, 2023.
Alabama Barker has been cultivating her presence on social media, particularly on TikTok, where her beauty content and engaging clips have garnered a substantial following. One of her recent videos—detailing holiday gifts—sparked enough online discussion that she had to clarify the nature of the gifts involved. Through this interaction and an earlier birthday tribute from Kourtney, it is evident that Alabama is stepping into a more prominent role within the family’s public life.
The decision to spotlight Alabama’s work in this fashion post not only elevates her status from a familiar face to a recognized creative contributor but also reflects the evolving landscape of family influence in the fashion and beauty industries. By onboarding Alabama into the spotlight, Kardashian underscores the potential for further collaborations within the family, as her stepdaughter continues to explore her interests in beauty and music.
While the Instagram post did not announce any upcoming collaborations or projects, it opens the door for future creative opportunities for Alabama. The connecting thread between a viral TikTok moment and a fashionable Instagram showcase strengthens her role as a content creator and highlights the generational overlap that characterizes today’s dynamic social media environment. As the family navigates their public journey together, Alabama Barker appears poised for a deeper involvement in the family’s creative endeavors, signaling an exciting future.