Kendrick Lamar, widely regarded as the standout artist in rap for 2024, took fans by surprise on Friday, November 22, with the unexpected release of his new album, GNX. The album debuted around noon ET and features 12 tracks that highlight collaborations with familiar voices, including former TDE associate SZA and Sam Dew, alongside rising stars such as Deyra Barrera, Ink, and Dody 6.
Speculation surrounding Lamar’s new project intensified following his public contest of verses with fellow rapper Drake, and GNX serves as a timely response to fans’ anticipation. This latest release comes on the heels of his acclaimed 2022 album, Mr. Morale & the Big Steppers, which made waves by debuting at the top of the Billboard 200 with impressive sales in its first week.
Prominent producers contributed to the project, with Sounwave securing co-production credits and notable appearances from Jack Antonoff and Kamasi Washington. Ahead of the album’s release, Lamar teased fans with a video featuring a rare 1987 Buick Grand National Regal GNX, which inspired the album’s title.
As the Super Bowl approaches, Lamar will have fresh tracks to perform during the Super Bowl LIX Halftime Show in New Orleans this coming February, enhancing the excitement surrounding his new music. Prior to his album’s drop, Lamar had already received seven Grammy nominations, five of which were tied to his provocative track “Not Like Us,” directed at Drake.
In summary, with the unexpected release of GNX, Kendrick Lamar proves once again why he remains a formidable force in the music industry. His ability to blend excellent collaboration with stellar production sets the stage for both commercial success and artistic acclaim, particularly as he gears up for a high-profile performance at the Super Bowl. Fans can look forward to celebrating not only GNX but the continued evolution of Kendrick Lamar as an artist.