Jimmy John's Launches Limited-Time Pickle Menu and Brings Back Picklewich

Jimmy John’s Launches Limited-Time Pickle Menu and Brings Back Picklewich

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Jimmy John’s is diving deep into a pickle lover’s paradise with the launch of a new pickle-themed menu, which includes the much-anticipated return of their viral Picklewich. This exciting announcement aims to cater to the “briny obsession” of pickle enthusiasts who have supported the brand.

According to Kate Carpenter, VP of Marketing at Jimmy John’s, the pickle-themed menu comes in response to the overwhelming enthusiasm from fans. “Jimmy John’s fans are freaks for our Jimmy Pickles, and last year, the Picklewich took the internet by storm. This year, we wanted to give our devoted pickle fans even more to celebrate,” she stated.

The new menu features a delightful array of six innovative options that are sure to satisfy every pickle craving. In addition to the Picklewich, customers can look forward to the debut of Pickle Ranch, a flavorful dipping sauce designed to enhance any dish. Returning to the lineup are the popular Pickle Jimmy Chips and a brand new offering called the Triple Pickle Meal, which includes a Picklewich, Pickle Jimmy Chips, and Pickle Ranch all in one value-packed deal.

The Picklewich itself redefines traditional sandwiches by substituting bread with a giant kosher dill pickle that retains all the savory flavors of standard Jimmy John’s offerings while providing a crunch that’s hard to resist. With options like Vito, Turkey, Ham, Roast Beef, Tuna, and Veggie, the Picklewich is designed to appeal to a wide range of tastes.

In an exciting collaboration, Jimmy John’s has partnered with singer Demi Lovato, a fellow pickle lover who has even named her dog after the beloved snack. This partnership is another nod to the growing cultural phenomenon of pickles and their popularity in food trends.

The new pickle menu will be available for a limited time starting October 27 at participating locations nationwide, but Jimmy John’s Rewards members can get an exclusive sneak peek during the Pickle Freak Weekend from October 24 to October 26. This initiative not only boosts customer loyalty but groups fans of the snack around their shared passion, enhancing the overall dining experience.

Customers can conveniently order the new pickle-themed menu items in-store, online, or via the Jimmy John’s app. As pickle culture continues to grow, this menu from Jimmy John’s promises to delight and engage fans from all walks of life, celebrating the unique and beloved briny treat.

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