Hilary Duff has joined the ranks of celebrities promoting Dunkin’ with a fun and festive Instagram post. In her latest appearance, Duff humorously reviews her “naughty & nice list” while showcasing two limited-time Munchkins doughnut holes available for the holiday season. The Salted Dark Chocolate Munchkin, representing the “naughty” side, is a chocolate cake doughnut hole rolled in salted dark chocolate sprinkles. On the other hand, the Holiday Sprinkle Munchkin, symbolizing the “nice,” is a glazed doughnut hole decorated with colorful red, green, and white sprinkles. Duff lightheartedly concludes that a mix of both naughty and nice is something everyone could use.
Duff is part of a growing list of stars collaborating with Dunkin’ for their seasonal campaigns. Last month, actress Mindy Kaling lent her voice to a playful advertisement, “The Little Holiday Munchkin,” which shared a fun narrative about the creation of doughnut holes. The brand has also involved reality TV star Jen Affleck, who humorously roasted her husband Ben Affleck while promoting a $6 value meal. Ben Affleck has appeared frequently in Dunkin’ ads, which often highlight his strong ties to Boston. His advertising company, Artists Equity Advertising, which he co-runs with Matt Damon, is behind many of these promotions.
Throughout the year, Dunkin’ has leveraged various celebrities in their marketing; Gavin Casalegno from the Amazon Prime series “The Summer I Turned Pretty” promoted the Golden Hour Refresher, and TV personality Paige DeSorbo endorsed the Pink Spritz Refresher. Additionally, singer Sabrina Carpenter teamed up earlier this year to promote her own Brown Sugar Shaken Espresso.
Dunkin’, owned by Atlanta-based Inspire Brands, boasts a vast network of around 10,000 locations across the United States and more than 13,000 globally, making it a popular choice for coffee and delectable treats. The brand’s engaging marketing strategies, their choice of well-known personalities, and a commitment to seasonal offerings create a lively atmosphere as they continue to attract coffee and doughnut lovers alike.