The anticipated delay of Grand Theft Auto 6 (GTA 6) is projected to cost Rockstar Games more than $500 million, as analyzed by industry experts. Journalist Tom Henderson, in a conversation with a developer, estimated that the additional expenses could reach $10 million monthly, potentially rising to $60 million if extended delays occur. In a broader analysis, finance professor Rob Wilson has suggested the total cost could soar to half a billion dollars, factoring in various aspects such as quality control, updated marketing campaigns, and the rescheduling of suppliers.
This situation is compounded by the stock market response to the announcement of the delay, which saw shares of Take-Two Interactive, Rockstar’s parent company, drop by 7%, leading to an immediate loss of approximately $133.9 million. While the shares have since rebounded, they have not fully regained their previous highs, indicating a complex recovery ahead.
Evaluating the statements from Henderson and Wilson, the estimated loss could be anywhere from $360 to $510 million due to ongoing development and market dynamics. When including stock value fluctuations, this figure could climb by an additional $100 million. Analysts believe, however, that despite the potential for delayed sales during this period, GTA 6 remains one of the most anticipated releases in gaming history, suggesting that the long-term impact on sales could be less severe than expected.
As the game approaches its new launch date of November 19, 2026, fans remain hopeful that the investment in development will lead to a remarkable final product that meets the high expectations set by its predecessors.