From Skepticism to Stardom: The Journey of a Travel Concierge Legend

Jaclyn Sienna India founded her travel concierge service, Sienna Charles, in 2008 with a vision to establish herself in a competitive industry. Early on, she faced skepticism, even from her husband, as she handled inquiries from potential clients while lacking any actual clientele.

Fast forward sixteen years, and her perseverance has paid off. Today, India serves a roster that includes influential figures like former President George W. Bush and pop star Mariah Carey. Her offerings are tailored for high-net-worth individuals earning over $100 million annually, providing experiences that go beyond what these clients could organize themselves.

India emphasizes the importance of genuine care in her services. Drawing from her experience as a server, she understands the nuances of what makes people feel valued, which she considers essential in her dealings. With a network of over 2,000 contacts in the hospitality sector, Sienna Charles facilitates exclusive experiences that ensure both luxury and authenticity.

She seeks to understand her clients’ visions, often translating their desires into unique opportunities such as a candlelight dinner in Versailles or brunch on the Arc de Triomphe. While she acknowledges the appeal of high-end venues, India prioritizes meaningful experiences over mere exclusivity, opting to recommend lesser-known but exceptional alternatives.

India has also catered to simpler requests, ensuring that even former Presidents are comfortable and content during their travels, reflecting her commitment to genuine care and authentic interactions. By engaging with a broad spectrum of people in her daily routine, she aims to provide her clients with rich, memorable experiences that go beyond traditional luxury.

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