Fiji’s FHCL appoints first local CEO to lead mahogany and forest certification push

Fiji’s FHCL appoints first local CEO to lead mahogany and forest certification push

Fiji Hardwood Corporation Limited (FHCL) has made a significant advancement by appointing Semi Vuloaloa Dranibaka as its first-ever local Chief Executive Officer, effective September 1st. This landmark decision represents a pivotal moment for local leadership within the forestry sector.

Dranibaka, boasting over 34 years of experience in Fiji’s forestry industry, was previously serving as the General Manager since 2021. His extensive qualifications include forestry degrees from the University of Melbourne and Southern Cross University, alongside practical experience at the Ministry of Fisheries and Forests. This transition aligns with FHCL’s ongoing governance reforms, as the General Manager position is being phased out in favor of adapting to international corporate standards.

In a statement from FHCL Board Chair Iowane Naiveli, he emphasized the significance of Dranibaka’s leadership, noting his deep commitment and invaluable contribution to the sustainable management of Fiji’s mahogany resources. With Dranibaka at the helm, the Board harbors optimism that FHCL will attain international forest certification, maximizing the economic potential of Fiji’s mahogany—often referred to as “green gold”—for landowners and the broader economy.

Adding to this milestone is the appointment of Faranisese Tatila Gavidi as the new Deputy Chairperson, making her the first woman to occupy this role. Since joining the FHCL Board in 2023, Gavidi has harnessed her extensive legal expertise from the Fiji Revenue and Customs Service, specializing in taxation and regulatory compliance, further enhancing FHCL’s governance framework.

FHCL’s governance mission is accompanied by ambitious plans to improve operational efficiency and sustainability in the forestry sector. This includes efforts toward achieving forest certification, essential to expand market access and ensure compliance with international standards. Recent initiatives involve obtaining a substantial $956,000 grant to facilitate these certifications.

The proactive measures being adopted by FHCL signal a robust future not only for the corporation but for the Fijian economy as well. By forging stronger bonds with landowners, implementing strategic management practices, and addressing certification requirements, FHCL exemplifies hope and resilience—essential qualities for fostering economic growth while promoting environmental conservation. The journey towards a sustainable timber industry in Fiji is underway, with FHCL leading the charge towards innovation, success, and community engagement in forestry practices.

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