Fiji’s hotel and tourism accommodation sector has shown positive growth during the June quarter of 2025, with total earnings rising to $439.4 million, according to recent data from the Fiji Bureau of Statistics. This marks a 4.6% increase in revenue compared to the same period last year, indicating a continued recovery in the tourism industry.
The report highlights that rooms sold increased by 1.6% to 8,977, while the number of available rooms rose by 1.4% to 12,544. These changes resulted in an occupancy rate of 59.3%, which is a slight improvement of 0.2 percentage points from the June quarter of 2024. Additionally, beds available grew by 0.1% to 2,989, with beds sold up by 0.5% to 5,585, raising the bed occupancy rate to 54.7%.
Employment within the tourism sector also experienced a boost, reflecting increased confidence in the industry’s recovery with a 1.4% rise in paid jobs. Regionally, performance varies, with popular tourist areas like Nadi, Lautoka, and the Coral Coast showing strong occupancy rates, while cities like Suva, the Northern Division, and the Mamanuca and Yasawa groups experienced declines. This disparity suggests a need for renewed marketing strategies or infrastructure improvements in less-performing areas.
In recent months, Fiji’s tourism has shown resilience as demonstrated by prior reports indicating a significant recovery post-pandemic. Earlier data revealed fluctuations in both visitor arrivals and spending. For instance, the tourism sector attracted 89,388 visitors in October 2024, contributing to an annual total of $2.8 billion, with key growth markets including Australia, New Zealand, and the USA. The overall outlook remains cautiously optimistic, as the ongoing recovery and strategic marketing efforts aim to broaden Fiji’s appeal to a more diverse international audience.
This concerted effort reflects a robust strategy for the future, focusing on strengthening Fiji’s tourism industry against seasonal fluctuations and global uncertainties. With vibrant landscapes and rich cultural experiences, Fiji continues to attract travelers, thereby fostering economic growth and cultural exchange. The positive trends in tourism earnings from the June quarter indicate a hopeful path forward for Fiji’s economy.