Could a Unified Tourism-Aviation Strategy Transform the Pacific?

Fiji Leads Regional Push to Unite Tourism and Aviation Across the Pacific

Fiji’s Deputy Prime Minister and Minister for Tourism and Civil Aviation, Viliame Gavoka, reaffirmed the nation’s commitment to strengthening regional cooperation in tourism and aviation during a recent Ministerial Dialogue held in Vava’u, Tonga. Gavoka stressed that the establishment of a “truly connected and resilient Pacific” relies heavily on improved collaboration between aviation authorities and tourism planners.

Hosted by the Pacific Tourism Organisation (SPTO), the dialogue gathered regional ministers, senior officials, and aviation executives to discuss ways to enhance coordination between the tourism and aviation sectors across the Blue Pacific. Gavoka pointed to Fiji’s innovative integration of tourism and civil aviation within a single ministry as a model approach for aligning policies and developing infrastructure effectively.

He underscored the need for collaboration among regional entities such as the SPTO, Pacific Aviation Safety Office (PASO), Association of South Pacific Airlines (ASPA), and the Pacific Islands Forum Secretariat (PIFS) to promote sustainable growth in the sectors. Gavoka welcomed the launch of the SPTO Tourism and Aviation Strategy 2026–2030 and encouraged development partners to invest in data-driven systems, institutional capacity building, and sustainable aviation infrastructure to ensure its successful implementation.

In closing, Gavoka articulated a hopeful vision for the Pacific, stating, “Our goal is a connected Pacific that moves together, prospers together, and ensures no one is left behind.” His forward-thinking perspective aligns with a broader ambition to enhance regional capabilities and connectivity, which are vital for driving economic development and boosting tourism.

Similar sentiments have been expressed in past discussions, where Gavoka has consistently emphasized the vital role of cohesive leadership in addressing the challenges within the aviation sector. Initiatives from the Pacific Regional Aviation Ministers’ Meeting, such as the adoption of the Pacific Regional Aviation Framework, illustrate a collective commitment to modernizing aviation infrastructure, which is essential for improving regional tourism and economic stability.

These proactive initiatives not only tackle current challenges but also lay the groundwork for innovation in the aviation sector, cultivating a collaborative environment among Pacific island nations that bode well for their shared economic prosperity. As Fiji takes the lead in these efforts, there is great optimism for enhanced connectivity and growth, underscoring the essential role of aviation in the region’s continued development.

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