Fiji Airways has been awarded the title of Oceania’s Best Airline Website for 2025 at the esteemed World Travel Tech Awards, celebrating its commitment to digital innovation and providing a seamless online experience for users. These awards recognize excellence in travel technology across the global aviation, tourism, and hospitality industries.
In this competitive category, Fiji Airways outperformed prominent airlines such as Qantas and Air New Zealand. Kamal Haer, the airline’s chief sales and marketing officer, expressed pride in receiving this accolade and highlighted the significant improvements made to the Fiji Airways website over the past year. These enhancements have been designed to create a faster, more intuitive, and personalized experience for guests.
Haer, who oversees the airline’s e-commerce initiatives, emphasized that these upgrades are part of a broader digital strategy focused on simplifying travel planning and booking processes. She underscored the airline’s ongoing dedication to placing the customer at the heart of all technological advancements.
Recent enhancements include the implementation of artificial intelligence personalization for Fare Price Discovery on fijiairways.com, which caters specifically to returning travelers by providing a more tailored booking journey. Furthermore, increased personalization for key inbound markets now offers fare options that reflect travelers’ behaviors and intents. This innovation aims to reduce friction in the booking process, making it easier for customers to find the right fare.
The recognition from the World Travel Tech Awards follows Fiji Airways’ impressive digital performance as it expands its global footprint. The airline is committed to enhancing every aspect of the customer journey, both online and during flights, promising an even more rewarding travel experience for its guests in the future.