Fidelity’s New Initiative: Empowering Young Canadians with Financial Literacy

Fidelity Investments Canada has unveiled new videos and lesson plans aimed at enhancing financial literacy among young Canadians. The launch follows a study conducted by Fidelity in collaboration with Ipsos, which revealed that 78% of Canadians aged 15-17 believe it is crucial to learn about budgeting and money management.

The new content is part of the Money Gains video series, designed to help students understand the fundamentals of investing. Originally initiated in 2023, the series targets students in grades 9 and 10, while also serving as a resource for parents and educators. The videos are accessible on fidelity.ca and YouTube in both English and French.

Two new videos, released just in time for the back-to-school season, cover important topics such as seeking investment advice versus self-investing and understanding investment fees. More videos are expected to be added shortly.

Additionally, Fidelity has developed lesson plans for Ontario educators, enabling them to incorporate Money Gains into their curricula for subjects including Building the Entrepreneurial Mindset, Launching and Leading a Business, Grade 9 Mathematics, and Career Studies. These materials are available in both English and French.

Diana Godfrey, Senior Vice President at Fidelity, emphasized the importance of providing teens with credible, practical financial information. She noted that as young people increasingly seek investment advice on social media, it is essential to equip them with the knowledge to make informed financial decisions rather than simply directing them on what to invest in.

Kelly Creelman, Senior Vice President of Products and Marketing, added that while the world of investing can be intimidating, Money Gains aims to build foundational skills and confidence in young investors, helping them save for future goals like vacations, education, or homeownership.

With the Ontario government’s recent announcement of a financial literacy graduation requirement for Grade 10 students, Money Gains presents an opportunity for teens to enhance their investing skills. Fidelity is aligned with the government’s commitment to improving financial literacy and aspires to contribute to this effort.

Beyond the Money Gains initiative, Fidelity is dedicated to promoting financial literacy through various charitable efforts. The company supports organizations such as Pathways to Education and the Toronto Public Library to help individuals gain the knowledge and tools necessary for financial stability.

For further insights, a special episode of the Upside podcast will air today at 12:30 p.m. ET, featuring discussions on investment literacy with personal finance expert Robin Taub, Fidelity Learning Design Consultant Ravina Gill, and Amy Terrill from BGC Canada.

Fidelity Investments Canada aims to create a better financial future for its clients, offering a range of investment and wealth management products backed by substantial global resources. As of September 6, 2024, Fidelity manages assets totaling $253 billion and remains committed to empowering clients through innovative solutions and educational resources.

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