The Atlanta Falcons are making strategic adjustments following their recent offensive struggles, notably being shut out by the Carolina Panthers in Week 3. In an effort to enhance communication and efficiency, Falcons head coach Raheem Morris announced that offensive coordinator Zac Robinson will transition from his usual position in the coach’s booth to being on the sidelines for their upcoming game against the Washington Commanders.
Morris pointed out that this change aims to bring Robinson closer to the action, potentially improving the team’s offensive communication dynamics during the game. Robinson, who became the Falcons’ offensive coordinator when Morris assumed the head coaching role in 2024, brings a wealth of experience from his previous tenure with the Los Angeles Rams, where he served as pass game coordinator and quarterbacks coach from 2019 to 2023.
Currently, the Falcons’ offense is struggling, ranking 31st in the league in total points with only 42 scored over three games. The team has also managed only one touchdown pass so far this season. Their recent shutout marked the first time the Falcons had been held scoreless since 2021 and their first road shutout since 2015, both instances occurring against the Panthers.
This channel shift for Robinson could be a pivotal move for the Falcons as they seek to jumpstart their offense and improve their performance on the field. With Zac Robinson closer to the players during games, the team hopes to foster better real-time adjustments and communication, ultimately leading to more effective offensive execution and hopefully, improved results in the weeks to come.