Securing a reservation at a restaurant in New York City has become increasingly difficult in recent years, reaching a level of competition that many food enthusiasts find insurmountable. Over the past three years, gaining access to the city’s hottest dining spots has transformed from a tough task to an almost impossible one for many.
Joel Montaniel, CEO of booking platform Sevenrooms, noted the challenges faced by diners, stating that he has spoken with restaurateurs who admit they also struggle to provide tips on how to secure a reservation. The situation has become so dire that last month, New York’s state legislature enacted a ban on third-party booking sites like Appointment Trader, which had allowed users to sell restaurant reservations for exorbitant amounts, sometimes over $200.
Melissa Fleischut, President & CEO of the New York State Restaurant Association, hailed the legislation as a significant win for the hospitality sector, which aims to lessen reservation competition and protect restaurants from costly no-shows.
Despite these legislative efforts, the demand for unique and luxurious dining experiences continues to exceed availability. Travel advisor Jaclyn Sienna India highlighted this trend, noting that post-COVID, nearly all travel sectors—from flights to accommodations—are fully booked.
India, who has run a concierge service for affluent clients for 16 years, including high-profile figures like George W. Bush and Mariah Carey, has insights into securing such experiences. She emphasizes that gaining access to top restaurants goes beyond just making a reservation. It involves understanding customer preferences and fostering relationships with restaurateurs.
She pointed out a notable shift away from traditional fine dining, mentioning that clients now prefer trendy establishments that cater to a desire for unique experiences over a focus on the food itself. The allure often stems from exclusivity, creating a sense of bragging rights among patrons.
For those determined to secure their own coveted reservations, insights from Sienna Charles will reveal which New York restaurants have become the most challenging to access.