ESPN is set to roll out its direct-to-consumer streaming service in early fall, priced at $29.99 per month, according to an announcement by ESPN chairman Jimmy Pitaro. The service will retain the familiar ESPN branding, which Pitaro emphasized as a trusted and recognized name in sports across generations.
Pitaro highlighted that the new service aims to consolidate all ESPN offerings into a single platform, making it easier for fans to access a wealth of sports content. The service will not only feature the standard ESPN programming but also enhance user experience through the upgraded ESPN App, which will boast new functionalities such as advanced betting options, detailed statistical analysis, and personalized SportsCenter updates for mobile and connected TV devices.
In addition to the monthly subscription, users will have the option to pay $299 for an annual plan, or subscribe to ESPN+ for $11.99 per month or $119 per year. Current subscribers will transition to the new service based on their existing plans. Furthermore, ESPN’s service will allow for bundles with Disney+ and Hulu, including an enticing introductory offer for new users.
The service is expected to deliver a staggering 47,000 live events annually, along with on-demand replays, studio shows, and exclusive original programming, reincorporating several ESPN linear channels along with ESPN on ABC. More details, including a specific launch date, are anticipated to be announced later this summer.
This initiative reflects ESPN’s commitment to adapting to the evolving landscape of media consumption and enhancing fan engagement in sports viewing. The combination of premium content and user-centric features promises to create a unique sports destination in the streaming arena.