Walt Disney World has been quietly slashing admission and hotel prices in response to growing customer dissatisfaction and declining attendance at its parks. Over the past few months, the resort has started offering discounted three-day ticket packages for $89 per day, which allow guests to visit Hollywood Studios, EPCOT, and Animal Kingdom, although Magic Kingdom tickets must still be purchased separately.
These reduced ticket prices, available until September 24, represent a significant drop from the previous high of $254 for a daily Park Hopper pass.
In addition to ticket discounts, Disney is also lowering the cost of its budget hotel accommodations. Stays at Disney’s All-Star Movies, Music, and Sports Resort could start at $100 per night, depending on booking timing, reflecting discounts of up to 27% compared to standard rates, according to a Bloomberg analysis.
This summer, the parks have introduced new dining packages that cut dining costs by 20% to 30%. Families can buy all-day meal passes for $30 per child and $95 per adult to cover certain meals and snacks throughout the parks. Disney World is also offering more quick meal options, affordable food for children, and greater flexibility in dining policies.
The rising costs of dining within the parks are cited as a factor in reduced customer satisfaction. Len Testa, president of TouringPlans.com, highlighted a decline in satisfaction ratings from 90% to 60% as Disney shifted from a la carte dining to fixed-price meals at many popular restaurants. While he appreciates Disney’s cost-reduction efforts, he warns that these measures may not genuinely indicate a commitment to affordability or improved guest experiences.