Celsius Surges on Alani Nu and Rockstar Acquisitions, Pepsi Partnership Fuels Q3 2025 Growth

Celsius Surges on Alani Nu and Rockstar Acquisitions, Pepsi Partnership Fuels Q3 2025 Growth

Celsius Holdings, Inc. (NASDAQ: CELH) has released its financial results for the third quarter of 2025, showcasing a significant surge in revenue driven by strategic acquisitions and strengthening brand performance. The company reported revenue of approximately $725.1 million, marking a 173% increase compared to the same period last year, where revenue stood at $265.7 million.

Key drivers behind this impressive growth include the acquisition of the Alani Nu brand on April 1, 2025, and Rockstar Energy on August 28, 2025. Additionally, the company benefited from overcoming inventory challenges that had previously impacted revenue in Q3 2024. Specifically, the Alani Nu brand achieved record sales of $332 million during the quarter, fueled by strong innovation and organic growth, while CELSIUS brand revenue saw a 44% increase year-over-year.

Celsius Holdings Chairman and CEO John Fieldly highlighted the company’s enhanced partnership with PepsiCo, mentioning how the integration of CELSIUS, Alani Nu, and Rockstar under one portfolio has driven overall growth. The combined brands reportedly grew at nearly double the rate of the U.S. energy drink category. Fieldly emphasized that innovation and consumer engagement are at the heart of the company’s growth strategy.

Despite the revenue increase, net income for the third quarter was reported at a loss of $61 million, compared to a net income of $6.4 million in Q3 2024, reflecting a year-over-year decline. This was largely attributed to increased selling, general, and administrative expenses, which rose due to investments in marketing and significant distributor termination costs associated with transitioning Alani Nu’s distribution to PepsiCo. Adjusted diluted earnings per share came in at $0.42, reflecting strong operational performance.

Celsius also reported an international revenue increase of 24% to $23.1 million, attributing growth to markets such as the Nordics and further expansions in the UK, Ireland, France, Australia, and New Zealand.

In a notable change, Celsius has made several key leadership appointments to further strengthen its executive team. Rishi Daing has been appointed as Chief Marketing Officer, Garrett Quigley as President of Celsius International, and Ghire Shivprasad as Chief Human Resources Officer. These appointments underscore the company’s commitment to operational excellence and long-term development.

The company has experienced substantial year-to-date growth as well, with revenue reaching approximately $1.8 billion, compared to $1.02 billion during the same period in 2024—a 75% increase. This upward trajectory bodes well for Celsius Holdings as it aims to build on its brand portfolio and capture a larger share of the energy drink market.

Celsius Holdings is actively inviting investors to participate in a webcast today, where management will discuss these results and future expectations. The spirit of innovation and a focus on strategic partnerships position Celsius Holdings positively for continued growth and enhanced presence within the functional beverage space.

Popular Categories


Search the website