Badminton Fiji Secretary Abel Caine has highlighted the urgent need to boost awareness of badminton in order to attract more participants and supporters throughout the nation. The recent 2025 Badminton Fiji Nationals attracted 70 players, illustrating a significant potential for the growth of the sport.
Caine candidly acknowledged the challenges faced in promoting badminton in Fiji, where it is often perceived as a minor sport with a limited following. He noted a common misconception about the game’s thrilling nature, reiterating that badminton is recognized as the fastest sport in the world.
“There is a problem we are facing in Badminton Fiji, as we know this is a minor sport. Looking at the national competition held, we can see there is a smaller number of people who turn out, and fewer supporters for the sport,” Caine stated. He stressed the immediate need for enhanced awareness, asserting, “We need more awareness, so we can make the sport big in the country.”
The recent nationals took place at Yat Sen Secondary School and featured players from major cities, including Suva, Nadi, and Lautoka. Many of the participants had competing experience from the popular annual Secondary Schools tournament. The turnout of over 70 players reflects a growing enthusiasm for badminton in Fiji.
Caine remains optimistic about the increasing interest in the sport and encourages the local community to come together to support badminton’s further development. His message emphasizes that while there is a budding excitement around the sport, improving awareness and garnering more community support will be crucial for its future growth in Fiji. The potential for badminton to thrive in the country appears bright, especially with concerted efforts to engage the public and showcase the thrilling nature of this fast-paced sport.