BRED Bank (Fiji) Ltd has announced a new partnership with Fexco Fiji, aiming to improve banking services in remote areas of the nation. This collaboration is set to enhance BRED Bank’s outreach by gradually installing EFTPoS terminals at Fexco outlets, allowing customers in these underserved communities to withdraw funds with greater ease.
Fexco Fiji, recognized as the foremost Western Union master agent in the country, operates in 20 locations and serves as an ideal partner to expand the bank’s services. BRED Bank’s CEO Pierre Tastet highlighted the strategic significance of this alliance, which underscores the bank’s dedication to delivering accessible and efficient banking solutions. He stressed the importance of working together to bridge gaps in communities and promote financial inclusion and literacy in Fiji.
Echoing Tastet’s sentiments, Fexco Fiji CEO Christopher Wilby noted that this partnership enhances the service offerings of both organizations, ensuring that they remain secure and convenient for all customers. The collaboration will not only allow for direct remittance transfers into customers’ BRED Bank accounts but also provide a quicker, safer alternative for users of Western Union services.
Both companies anticipate a marked improvement in financial accessibility, particularly for individuals in rural and maritime areas. This initiative is part of a larger vision to empower the Fijian population by bolstering financial resources and literacy, which in turn can uplift communities throughout the nation. Recently, the agreement was formalized at the Sofitel Fiji Resort and Spa in Denarau, Nadi, marking a significant development in Fiji’s banking sector.
This initiative signifies a positive evolution in financial services, fostering greater accessibility and inclusivity—key components for driving economic growth and stability in Fijian communities. With such collaborations, the future of banking in Fiji looks promising.