Boeing has made significant strides in securing large orders for its 787 Dreamliner and 777 double-aisle aircraft, as announced on Monday. The manufacturer revealed that it has finalized orders for up to 80 planes from Japan Airlines and Korean Air. This development comes at a crucial time during the Farnborough International Airshow, showcasing Boeing’s determination to compete fiercely against its French rival, Airbus, especially following recent incursions into the market.
Brad McMullen, who oversees Boeing’s sales operations, emphasized the importance of the alliance with Japan Airlines, noting, “We value our long-standing partnership with Japan Airlines and are pleased that they have re-selected the 787 Dreamliner as they continue to modernize their world-class fleet.” Specifically, Japan Airlines will receive 10 Dreamliners with an option for an additional 10.
In a parallel move, Korean Air has placed orders for twenty 777-9 models and twenty 787-10 planes, also with the option for 10 additional 787-10s. Stephanie Pope, head of Boeing’s commercial airplanes division, expressed gratitude towards Korean Air for choosing Boeing’s efficient wide-body aircraft, which will enhance the airline’s global network. She noted, “Boeing airplanes have played an integral role with Korean Air over the past 50 years, and the 777X and 787 Dreamliner will continue to support the airline’s long-term goals for sustainability and continued growth.”
The announcements highlight a revival in Boeing’s market presence, particularly after trade reports indicated a shift in order patterns with Japan Airlines previously opting for Airbus’s single-aisle A321neo jets and Korean Air showing interest in Airbus wide-body aircraft. While these earlier decisions raised concerns about Boeing’s competitive edge, the current orders signal a robust recovery and Boeing’s ongoing commitment to strengthen its partnerships and maintain its foothold in the aviation market.
Overall, this encouraging news reflects Boeing’s resilience and adaptability in navigating the post-pandemic recovery landscape, showcasing the potential for growth and innovation in its aircraft offerings. The renewed confidence from major airlines in Boeing suggests a promising outlook for the company’s future endeavors.