Boeing has recently announced significant orders for its popular 787 Dreamliner and 777 double-aisle aircraft, indicating a robust rebound following issues related to the 737 Max. On Monday, during the Farnborough International Airshow, the company revealed that Japan Airlines has ordered 10 Dreamliners with an option for an additional 10, while Korean Air has placed orders for twenty 777-9 models and twenty 787-10s, also with the option for 10 more 787-10s.
Brad McMullen, Boeing’s head of sales operations, expressed gratitude towards Japan Airlines for continuing its partnership by reselecting the 787 Dreamliner as they upgrade their fleet. Meanwhile, Stephanie Pope, who leads Boeing’s commercial airplanes division, highlighted the significance of Korean Air’s decision to incorporate Boeing’s largest widebody aircraft into its fleet, emphasizing their longstanding collaboration over the past five decades.
This announcement comes on the heels of Airbus making inroads with both carriers earlier this year, including Japan Airlines’ first-ever purchase of a single-aisle plane from a manufacturer other than Boeing. However, these recent orders show that Boeing is fighting back to reclaim its dominance in the market.
The positive outlook from this article indicates that Boeing is not only recovering from past setbacks but is also reinforcing its position as a leading airplane manufacturer by securing significant partnerships. The commitments from Japan Airlines and Korean Air highlight their renewed trust in Boeing’s capacity for innovation and sustainable aviation technology. This could pave the way for Boeing not only to better its standings against Airbus but also to contribute positively to advancements in aviation within the industry.