As the much-anticipated shopping event of the year approaches, Black Friday is just around the corner, slated for November 28, 2025, following Thanksgiving. Retail giants like Amazon, Best Buy, and Walmart are gearing up for an array of seasonal sales, and early deals are already capturing attention. ZDNET is diligently tracking these discounts to help consumers make the most of their holiday shopping experience.
Cyber Monday will follow closely on December 1, 2025, making the period from Black Friday to Cyber Monday—commonly referred to as “Cyber Week”—a prime time for savings. This shopping window is known for significant discounts across a variety of product categories, and it’s expected that many retailers will offer promotions well before and after this timeframe.
Shoppers can expect an extensive selection of deals, particularly on tech products such as laptops, tablets, and gaming consoles. Other categories like clothing, kitchen appliances, and toys will also see various discounts. Major retailers, including Walmart, Best Buy, and Target, are launching their Black Friday campaigns with online and in-store sales, with some offering early access to members. Walmart has planned several sales events starting November 14 and leading up to Cyber Monday, while Best Buy has already begun its holiday offers.
Best Buy’s Door(BOO)ster deals will commence on October 31, with Black Friday discounts set from November 20 to 29. Similarly, Target has announced it will kick off early Black Friday deals and maintain a holiday price match guarantee from November 1 through December 24, making it a competitive player in the holiday sales arena.
With the holiday season’s unpredictability, shopping smartly is crucial. Creating a list of desired items, doing research before the sales begin, and setting a budget can enhance the shopping experience and help capitalize on the best offers. While some deals may only last for the Cyber Week, retailers are known to extend or repeat discounts as December progresses.
Additionally, shoppers should remain aware that price matching policies vary among retailers, and some may even suspend price matching during their exclusive member events. It’s advisable for consumers to familiarize themselves with each retailer’s policy to navigate potential savings effectively.
Overall, the 2025 holiday shopping season promises to be filled with exciting deals and opportunities for savings. With the right preparation and strategy, consumers can successfully navigate the season’s sales and find the best products at unbeatable prices.