Activision has introduced a quirky way for fans of Call of Duty to settle their gaming rivalries with a new product: the “Settle our Beef” meat card. This playful venture, in collaboration with artisanal beef jerky maker Manly Man Co., allows players to send edible cards made from beef jerky to their friends, complete with personalized imprints of their names.
Priced at $24.50, the 4×9 inch meat card not only features the Call of Duty logo but also humorously challenges recipients with the phrase, “Time to settle our beef. 1v1 me in Call of Duty.” Each card contains 1.8 ounces of jerky, perfect for those looking to mix humor with a bit of competition.
To promote this inventive product, Activision shared a video featuring comedic musician Carter Vail, known for his popular song “Dirt Man”, adding a touch of entertainment to the announcement.
This marketing move coincides with the upcoming launch of Black Ops 6 Season 4 on May 29, which promises to introduce exciting new content including an Ana de Armas Operator, along with the return of fan-favorite characters and new maps and game modes.
Overall, this initiative reflects Activision’s creative approach to engaging its community and enhancing the gaming experience through light-hearted competition. The blend of humor and gaming culture is sure to resonate with fans eager to assert their dominance in the virtual battlefield while enjoying a tasty treat.