The sleep industry is flourishing, with a wide array of products designed to enhance our rest, from sunrise alarm clocks and luxury mattresses to REM-tracking devices and melatonin subscriptions. But is it wise to invest heavily in such products for the chance of improving our sleep?
In the latest episode of the Quartz Obsession podcast, host Rocio Fabbro speaks with Dr. Michael Breus, a highly qualified Clinical Psychologist and Sleep Specialist, to answer pressing questions about sleep and insomnia: Why is there such a robust market for sleep products? Can they genuinely aid our quest for a good night’s rest? What physiological processes occur in our minds and bodies during sleep?
As sleep disorders rise, Dr. Breus explains how modern life has impacted our sleeping patterns. He points to technological advances, like the light bulb and overtime work, that have significantly altered our approaches to sleep. Contrary to earlier times when work schedules aligned more closely with natural light, contemporary lifestyles often involve a greater stress burden and increased screen exposure, hindering our ability to sleep.
Dr. Breus also discusses personal habits that interfere with sleep, such as using phones late at night, which often lead to “doom scrolling” and keep minds overly active. He suggests setting up a calming environment and engaging in less stimulating activities before bed, like watching TV from a distance, which can provide a restful distraction.
As our understanding of sleep evolves, Dr. Breus emphasizes that insomnia affects both physical and mental health, often leading to a flood of intrusive thoughts that can exacerbate sleep difficulties. He also clarifies common misconceptions, including the belief that everyone requires eight hours of sleep. Instead, he urges individuals to focus on how rested they feel upon waking.
In light of advancements in the field, he highlights the dual approach of combining pharmaceutical treatments with cognitive behavioral therapy (CBT) for insomnia, suggesting that the latter often yields more effective long-term results. Dr. Breus encourages listeners to explore their genetic predispositions to sleep patterns—known as chronotypes—as a way to tailor their sleep habits.
To achieve better sleep, Dr. Breus shares a five-step plan that includes setting a consistent wake time, avoiding caffeine past early afternoon, limiting alcohol before bed, incorporating daily exercise, and starting the day with hydration and sunlight.
The conversation wraps up with Dr. Breus expressing hope for future advancements in sleep science and how individuals can be proactive in their pursuit of better sleep and, by extension, enhanced quality of life.