adidas is celebrating the festive season with the upcoming launch of the Campus 00s Cordura Pack, featuring three unique colorways that perfectly blend style and functionality. Scheduled to hit the shelves on December 1, 2024, this collection showcases the brand’s innovative use of Cordura Advanced Fabrics, offering enhanced weather-resistant properties that make these shoes ideal for the winter months.
The Campus model, which dates back to the 1970s, has often been underrated despite its rich history. Originally known as the Tournament, it was rebranded as Campus in the 1980s, targeting the teenage demographic, particularly college students who were passionate about their schools and sports teams. Over time, adidas has successfully modernized the Campus with variations like the Campus OG, Campus 80s, and now the Campus 00s, which features a bolder design with prominent thick stripes, wide laces, and a substantial tongue.
With a chunky aesthetic that skaters love, the Campus 00s brings new energy to the adidas lineup, especially following the brand’s rebranding efforts in 2023. The shoes are presented in subdued, tonal colors—Core Black, Preloved Brown, and Olive Strata—that resonate with the seasonal vibe.
Constructed from durable Cordura fabrics for the upper, the Campus 00s also incorporate soft suede details at the heel, tongue, and toe area, ensuring both durability and comfort. The Trefoil logos are prominently displayed on the tongue and heel tabs, while gold foil accents highlight the Campus branding along the midfoot. All three styles sport gum-colored rubber soles, enhancing grip and traction.
The Campus 00s Cordura Pack will be available for $110 in men’s sizing through adidas’s official website and select retailers. Sneaker enthusiasts can also download the Sole Retriever mobile app to receive updates on the latest product launches and sneaker news.
This launch not only reaffirms adidas’s commitment to combining style with practicality but also brings a sense of nostalgia to longtime fans of the brand. With its robust build and fashionable aesthetics, the Campus 00s is poised to be a favorite among sneaker lovers this holiday season.
In summary, the adidas Campus 00s Cordura Pack seamlessly merges heritage with modern needs, offering both style and resilience in winter-ready designs that pay homage to its storied lineage while appealing to a new generation.