The highly anticipated WideluxX™ prototype has been officially revealed by SilverBridges, drawing considerable excitement among photography enthusiasts. The innovative camera is being developed by a team that includes Jeff and Susan Bridges, Charys Schuler, and Marwan El Mozayen, who are also the publishers of the acclaimed analogue photography magazine, Silvergrain Classics.
The unveiling took place at the annual convention of the International Association of Panoramic Photographers (IAPP), where the team shared a video presentation showcasing their first prototype, designated No. 0001. Jeff and Susan Bridges emphasized their motivation for reviving the Widelux brand, stating, “Twenty years ago, the Widelux factory burned down, so we decided that rather than letting our favorite camera die, we’d bring her back to life. We’re keeping it old school—it’s a film camera handmade in Germany, built to last generations.”
Marwan and Charys highlighted their commitment to honoring the camera’s legacy while incorporating thoughtful improvements. They noted, “There will be many small improvements, but its DNA is still the [Panon Widelux] F8. We see ourselves as a bridge between the history and the future of analog photography—it’s about the art and craft of camera manufacturing, and about giving a new generation of film photographers the tools to create with.”
Located near Wetzlar, Germany, a historic hub for camera manufacturing, SilverBridges is dedicated to creating every component of the WideluxX™ from scratch. This ambitious project involves reverse engineering the iconic Widelux F8, known for its unique swinging lens, ensuring that the new camera retains the essence of its predecessor. The team faces significant challenges, but their progress indicates a strong dedication to quality and craftsmanship.
Photography enthusiasts and interested parties can find more information on the project at wideluxx.com, where the full unveiling video will be available soon. Visitors can also subscribe to a newsletter for updates on the WideluxX™.
As the photography community eagerly awaits the release of the WideluxX™, this effort exemplifies a merge of technique and tradition, making it a hopeful venture for both new and seasoned film photographers alike.