Bad Bunny, the iconic Puerto Rican artist, is gearing up for his much-anticipated Super Bowl halftime performance with a blend of enthusiasm, gratitude, and reflective insight. Speaking at a recent Apple Music press event, he expressed mixed feelings about the significant milestone in his career, highlighting that the excitement stems not only from the event itself but also from the support of his family, friends, and fans who have always believed in him.
The artist, whose real name is Benito Antonio Martínez Ocasio, is known for being one of the most-streamed musicians globally and recently took home the Grammy Award for Album of the Year for his Spanish-language project “Debí Tirar Más Fotos” — a groundbreaking achievement reflecting a cultural milestone in music. Bad Bunny’s links to his roots and identity serve as a powerful undercurrent in his work, shaping this highly personal journey as he prepares for the biggest stage in entertainment.
In his own words, Bad Bunny stated, “I want to bring to the stage, of course, a lot of my culture,” while keeping specific details of his performance a surprise. He promises a vibrant show characterized by unity and celebration, encouraging audiences to come prepared to enjoy and dance, regardless of their understanding of Spanish.
Before the event on Sunday at Levi’s Stadium, a notable increase in media attendance was observed compared to previous press engagements, illustrating the heightened interest in his performance. Bad Bunny is no stranger to the Super Bowl stage, having previously performed in 2020 during a star-studded halftime show alongside Jennifer Lopez and Shakira. He emphasizes that his passion for creating and connecting with audiences remains unchanged, which fuels his artistic endeavors.
In addition to Bad Bunny, the Super Bowl pregame festivities will feature a lineup of remarkable performers. Charlie Puth will sing the national anthem, Brandi Carlile will perform “America the Beautiful,” and Coco Jones will present “Lift Every Voice and Sing.” Additionally, Green Day will honor the Super Bowl’s 60th anniversary with a celebratory performance, while inclusivity takes center stage through American Sign Language interpretative performances.
As the world prepares for what promises to be an unforgettable Super Bowl LVX, Bad Bunny’s presence not only marks a significant cultural moment but also serves as a testament to the power of music in bridging diverse communities and fostering an enduring spirit of celebration. His journey reflects a broader narrative of cultural pride and representation in the music industry, showcasing the profound impact that artists have in sculpting the landscape of entertainment. The anticipation for Sunday’s performance is palpable, and it is set to be a vibrant celebration of culture, identity, and song.