Kendall Jenner embraces her love life with a humorous twist in a new Super Bowl ad for Fanatics Sportsbook, cleverly addressing the infamous “Kardashian Curse.” In the commercial, set to air during the highly anticipated matchup between the New England Patriots and the Seattle Seahawks on February 8, 2026, Kendall playfully leans into the viral notion that her relationships with professional athletes may be linked to their misfortunes.
In a lavish beachside mansion, Kendall, sporting a robe, delivers the line, “Haven’t you heard? The internet says I’m cursed.” As she sips from an elegantly designed tea cup, the rose embellishment amusingly wilts, setting a light-hearted tone for the ad.
Kendall, who has dated notable NBA players including Devin Booker and Blake Griffin, humorously acknowledges the speculation surrounding her romantic history. She quips, “Any basketball player who dates me kind of hits a rough patch,” before dramatically lighting a match and tossing it into a basket filled with NBA jerseys—an act that symbolizes her playful take on the ongoing chatter.
As she strides through the house, adorned with portraits of herself alongside her former boyfriends—whose faces have been comically altered or removed—she concludes with a cheeky remark: “While the world has been talking about it, I’ve been betting on it.” This playful jab highlights both the light-heartedness of the ad and Kendall’s confidence in embracing her public persona.
The ad not only adds a fun spin to the Kardashian narrative but also serves as a clever marketing strategy for Fanatics Sportsbook, resonating with audiences familiar with the enduring buzz around the Kardashian family’s influence on their partners’ athletic careers. With a blend of humor and self-awareness, Kendall Jenner reminds us that sometimes it’s best to laugh at the rumors.