Carl’s Jr. is once again offering a delightful treat for its My Rewards members this year, providing a free Hangover Breakfast Burger the day after Super Bowl Sunday, February 9. This marks the third consecutive year the fast-food chain has celebrated the occasion, and in an added twist, members will have a chance to win $20 gift cards by sharing their humorous bad predictions related to the game.
Through the Prediction Payback promotion, the first 500 My Rewards members who submit a photo or screenshot of their inaccurate predictions—whether boasting text that fell flat, misguided social media posts, or even culinary mishaps—will be eligible to receive a gift card by uploading it on the Carl’s Jr. app or website.
“We understand that following the big game, fans may be left with some regrets,” said Carl’s Jr. Vice President of Brand Marketing, Paz Romero. “Our free burgers for My Rewards members are here to help ease that pain. For those daring enough to fess up to their wrong calls, we’re offering a $20 promo card to help cushion the impact of any disappointments. Even when things don’t go as expected, Carl’s Jr. is here to deliver comfort.”
The Hangover Breakfast Burger, known for its delicious combination of a hamburger patty topped with egg, bacon, cheese, and the iconic Hash Rounds fried potatoes, is sure to satisfy those recovering from the festivities.
To promote the giveaway, Carl’s Jr. is running both 30-second and 15-second commercials. They’ve also enlisted New York Giants quarterback Jameis Winston to feature in a series of engaging social media videos discussing predictions and the importance of embracing our missteps, set to launch next week.
“Life doesn’t always go as we plan,” Winston commented. “Everybody makes predictions, and everyone occasionally misses the mark. What’s unique about Carl’s Jr. is that they’re recognizing and rewarding those who own up to their misjudgments. Sometimes, a laugh at our shortcomings can lead us to a fresh start the next day, and that’s what I appreciate about this initiative.”
The free Hangover Breakfast Burgers will be available to all Carl’s Jr. My Rewards members at participating locations, with no purchase necessary. With over 1,000 locations scattered primarily across the Western United States, Carl’s Jr., a subsidiary of CKE Restaurants based in Franklin, Tennessee, continues to offer tasty solutions to its customers’ post-game cravings.